We were asked to design a web page in photoshop using textured style fonts and overlays to create a site for a company called ‘Skateboard Sussex’ using different background imagery based on texture.

As I researched I found images that I thought had strong graphic shapes and described well what was on offer. I decided to use a mixture of black and white and colour pictures to create contrast. The typeface I chose for the logo has a distressed texture which fits well with the subject. I have put a subtle drop shadow on the logo to make it stand out on the pictures. I reduced the distance to 3 pixels,the size to 5 and reduced the opacity to 57%.

I used the same typeface for the main navigation but put the type onto textured skateboard shapes for the buttons with drop shadows to make them stand out.

I experimented with the layers on the main picture to make it muted enough to be able to read the text on top of it. I used the lighten mode which I liked but settled on the exclusion mode.

For the site background I looked for materials associated with the places people skateboard. I looked at concrete and wood. I thought the concrete fit better with the page and used that with reduced opacity to 70% so that it did not become too dominant.